Apple: we are willing to lower iPad prices if we have to

Apple’s iPad apparently isn’t quite the success story its makers wanted it to be – recent figures from market research (and Apple”s stock price) show a definite downward trend.

The Wall Street Journal now reports the following:

Apple intends to stay “nimble” on pricing of the iPad, possibly lowering prices if the newly unveiled tablet device fails to gain traction among consumers.

…

As I cannot recall such statements about other products, it looks like someone at Apple is somehow feeling some kind of heat – anyone any guesses?

Related posts:

1. On the Apple iPad
2. iPad to hit 399$ soon
3. Retrevo: users no longer care about the iPad
4. Asus: iPad market share will fall to 20%
5. App Store 101 – prices still falling