The boys at Krusell’s have just provided me with their “top-seller” list for October. In case anyone of you is new to the concept: Krusell is a big case manufacturer who tracks customer purchases in an anonymized (and thus legal) fashion. This data is then used to generate a list of phones sorted by the amount of produce they move - it can be found below:
- iPhone 3G (1)
- Sony Ericsson C702 (4)
- Nokia 3109 (5)
- HTC Diamond (2)
- Samsung i-900 Omnia (not in list)
- Nokia E51 (3)
- Nokia 6300 (6)
- Nokia E71 (10)
- Nokia N95 8GB (7)
- Nokia 6220 (8)
As usual, the numbers in the brackets are the previous month’s placement. At a first glance, we immediately see that Nokia dominates the top-10 heavily. There are four S60 devices, three dumbphones, two WM devices and one Apple IOS phone in the top-10.
However: the low amount of dumbphones does not prove the “commonly-known fact” that smartphone owners care more about their devices (so much about J2ME). Instead, it shows that smartphones are now wooing fashion-sensitive clients…there is not a single real businessphone in there except for the E71…
P.S. I am fully aware that these numbers are not too reliable when it comes to assuming how many devices were actually sold. However, customers who purchase a case usually care about their phone a lot…which is what makes these figures truly interesting.
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