Tomi Ahonen is a tragic figure of the mobile market – he is a total genius, but his blog posts are so long that they are all but impossible to read “quickly”. Nevertheless, his stat dumps contain a huge amount of valuable data – let’s get to it.
Biggest smartphone makers, by # sold
TEN BIGGEST SMARTPHONE MANUFACTURERS BY UNIT SALES IN Q1 2012
Rank . Maker . . . . . . Units . . . Market Share . . . . Was in Q4 of 2011
1 . . . . Samsung . . . 44.5 M . . 30.6 % . . . . . . . . ( 22.8 %)
2 . . . . Apple . . . . . . 35.1 M . . 24.2 % . . . . . . . . ( 23.9 %)
3 . . . . Nokia . . . . . . 11.9 M . . . 8.2 % . . . . . . . . ( 12.6 %)
4 . . . . RIM . . . . . . . 11.1 M . . . 7.6 % . . . . . . . . ( 9.1 %)
5 . . . . HTC . . . . . . . . 7.9 M . . . 5.4 % . . . . . . . . ( 6.1 %)
6 . . . . Sony . . . . . . . 7.3 M . . . 5.0 % . . . . . . . . ( 5.8 %)
7 . . . . Huawei . . . . . 7.0 M . . . 4.8 % . . . . . . . . ( 4.8 %)
8 . . . . LG . . . . . . . . . 5.5 M . . . 3.8 % . . . . . . . . ( 4.5 %)
9 . . . . Motorola . . . . . 5.1 M . . . 3.5 % . . . . . . . . ( 3.4 %)
10 . . . ZTE . . . . . . . . 5.0 M . . . 3.4 % . . . . . . . . ( 3.5 %)
Others . . . . . . . . . . . 4.8 M . . . 3.3 % . . . . . . . . ( 3.5 %)
TOTAL . . . . . . . . . 145.2 M
Biggest smartphone OS, by # sold
Rank . OS Platform . . . . . . Units . . . . . Market share . . Was in Q4 of 2011
1 . . . . Android . . . . . . . . . 80.8 M . . . . 55.6 % . . . . . . . ( 49.0 %)
2 . . . . iOS . . . . . . . . . . . . 35.1 M . . . . 24.2 % . . . . . . . ( 23.9 %)
3 . . . . Blackberry . . . . . . . 11.1 M . . . . . 7.6 % . . . . . . . ( 9.1 %)
4 . . . . Symbian . . . . . . . . . 7.9 M . . . . . 5.4 % . . . . . . . ( 11.5 %)
5 . . . . bada . . . . . . . . . . . . 3.8 M . . . . . 2.6 % . . . . . . . ( 2.3 %)
6 . . . . Windows Phone . . . . 2.3 M . . . . . 1.6 % . . . . . . . ( 1.2 %)
7 . . . . MeeGo . . . . . . . . . . 2.2 M . . . . . 1.5 % . . . . . . . ( 1.2 %)
8 . . . . Windows Mobile . . . . 0.4 M . . . . . 0.3 % . . . . . . . ( 0.4 %)
others . . . . . . . . . . . . . . . . 1.6 M . . . . . 1.1 % . . . . . . . ( 1.6 %)
TOTAL . . . . . . . . . . . . . . 145.2 M
Installed base
Rank . OS Platform . . . . . . Units . . . . . Market share . . Was in Q4 of 2011
1 . . . . Android . . . . . . . . . 328 M . . . . . 32 % . . . . . . . . ( 27 %)
2 . . . . Symbian . . . . . . . . 299 M . . . . . 30 % . . . . . . . . ( 35 %)
3 . . . . iOS . . . . . . . . . . . 178 M . . . . . 18 % . . . . . . . . ( 16 %)
4 . . . . Blackberry . . . . . . 111 M . . . . . 11 % . . . . . . . . ( 12 %)
5 . . . . bada . . . . . . . . . . . . 17 M . . . . . 2 % . . . . . . . . ( 1 %)
6 . . . . Windows Mobile . . . . 16 M . . . . 2 % . . . . . . . . ( 2 %)
7 . . . . Windows Phone . . . . 9 M . . . . . 1 % . . . . . . . . ( 1 %)
Others . . . . . . . . . . . . . . . . 55 M . . . . . 5 % . . . . . . . . ( 6 %)
TOTAL Installed Base . . . 1,013 M smartphones in use at end of Q1 2012
Break-down of Android
ANDROID MAKERS IN Q1
Samsung . . . . . . 50%
HTC . . . . . . . . . . 10%
Sony . . . . . . . . . . 9%
Huawei . . . . . . . . 9%
LG . . . . . . . . . . . . 7%
Motorola . . . . . . . . 6%
ZTE . . . . . . . . . . . 6%
Others . . . . . . . . . 3%
Total Android . . . . 80.8 Million
Break-down of WP7
WINDOWS PHONE MAKERS IN Q1
Nokia . . . . . . . . . . . . . . 87%
Samsung . . . . . . . . . . . . 9%
HTC . . . . . . . . . . . . . . . . 4%
Total Windows Phone . . 2.3 Million
(Note above does not include 400,000 Windows Mobile smartphones sold in Q1)
Break-down of Samsung shipments
SAMSUNG SPLIT BY OS IN Q1
Android . . . . . . . . . 91%
bada . . . . . . . . . . . . 9%
Windows Phone . . . . 1%
Total Samsung . . . . 44.5 M
Break-down of Nokia shipments
NOKIA SMARTPHONE SPLIT BY OS IN Q1
– 65% of Nokia branded smartphones still are sold running Symbian.
– 18% are running MeeGo and
– 17% are running Windows Phone.
Of course, his commentary should be read – if you have a can of Red Bull at hand, adjust seat recline and click the link below:
http://communities-dominate.blogs.com/brands/2012/05/smartphone-market-shares-after-q1-its-the-digital-jamboree-year-of-smartphone-bloodbath.html
The (usually monochrome) e-paper technology is used commonly in all kinds of e-readers due to the ultra-low power usage.
The EU intends to be a “super state” – in a super state, however, citizens can expect to pay no roaming fees when traveling from one substate to another (similar to the USA).
The Japanese cell phone market has always been completely different from the US/European one: handsets which perform well in Japan are extremely unlikely to do well anywhere else and vice versa. Of course, this kind of effect does not apply to Apple.
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